About Us
Our Mission
At TrueNorth Direct, we believe the best hardscaping crews shouldn't be held back by missed calls and empty calendars.
Our mission is to combine 20 years of trade industry experience with cutting-edge marketing systems to turn local businesses into market leaders.
We don't just generate leads; we build the infrastructure that helps you dominate your service area and secure your company's legacy.
Why We're Different
Industry-First Approach
We aren't just marketers; we are trade specialists with 20 years of boots-on-the-ground experience.
Lead Quality Over Quantity
We don't just find "leads"—we target homeowners specifically looking for high-ticket patio, pool deck, and outdoor living transformations.
Zero Lead Wastage
Our systems ensure that while your crew is laying pavers, your business is still capturing every new opportunity.
High-Performance Infrastructure
for Hardscape Growth
We don't just send you leads; we build the systems that turn
those leads into signed contracts and Five-Star reviews.
Beyond Marketing
Most agencies stop at "clicks." We focus on the entire lifecycle of your project.
From the moment a homeowner searches for a new patio to the day the last paver is laid, our systems are working behind the scenes.
We bridge the gap between digital interest and a physical job site, ensuring your business runs at peak efficiency even when you’re in the field.
Your 24/7 Digital Operations
We deploy a custom-built infrastructure designed specifically for the hardscaping industry.
This includes automated lead qualification, instant SMS nurturing, and a seamless appointment booking flow.
By removing the manual "busy work" from your plate, we allow your team to focus on what you do best: building incredible outdoor spaces while we handle the growth.
Our Commitment to Your Craft
We are driven by the same thing you are: building something that lasts.
The "Why" (The Motivation)
The Partnership
We don’t view ourselves as just another vendor; we are an extension of your team.
The Motivation
We are driven by seeing a local hardscaping business grow from a single crew to a market-dominating fleet.
The Shared Goal
Your craftsmanship deserves to be seen, and our goal is to ensure the right homeowners see it every day.
The "How" (The Standard)
Honesty & Transparency
We believe in clear data and honest communication. If a strategy isn't working for your area, we pivot until it does.
Long-Term Vision
We build systems designed to support your business for the next decade, not just the next month.
Excellence in Execution
Just as you won't settle for a crooked paver, we won't settle for a campaign that doesn't deliver a clear return on your investment.
Our Mission
At TrueNorth Direct, we believe the best hardscaping crews shouldn't be held back by missed calls and empty calendars.
Our mission is to combine 20 years of trade industry experience with cutting-edge marketing systems to turn local businesses into market leaders.
We don't just generate leads; we build the infrastructure that helps you dominate your service area and secure your company's legacy.
Why We're Different
Industry-First Approach
We aren't just marketers; we are trade specialists with 20 years of boots-on-the-ground experience.
Lead Quality Over Quantity
We don't just find "leads"—we target homeowners specifically looking for high-ticket patio, pool deck, and outdoor living transformations.
Zero Lead Wastage
Our systems ensure that while your crew is laying pavers, your business is still capturing every new opportunity.
High-Performance Infrastructure for Hardscape Growth
We don't just send you leads; we build the systems that turn those leads into signed contracts and Five-Star reviews.
Beyond Marketing
Most agencies stop at "clicks." We focus on the entire lifecycle of your project.
From the moment a homeowner searches for a new patio to the day the last paver is laid, our systems are working behind the scenes.
We bridge the gap between digital interest and a physical job site, ensuring your business runs at peak efficiency even when you’re in the field.
Your 24/7 Digital Operations
We deploy a custom-built infrastructure designed specifically for the hardscaping industry.
This includes automated lead qualification, instant SMS nurturing, and a seamless appointment booking flow.
By removing the manual "busy work" from your plate, we allow your team to focus on what you do best: building incredible outdoor spaces while we handle the growth.
Our Commitment to Your Craft
We are driven by the same thing you are: building something that lasts.
The "Why" (The Motivation)
The Partnership
We don’t view ourselves as just another vendor; we are an extension of your team.
The Motivation
We are driven by seeing a local hardscaping business grow from a single crew to a market-dominating fleet.
The Shared Goal
Your craftsmanship deserves to be seen, and our goal is to ensure the right homeowners see it every day.
The "How" (The Standard)
Honesty & Transparency
We believe in clear data and honest communication. If a strategy isn't working for your area, we pivot until it does.
Long-Term Vision
We build systems designed to support your business for the next decade, not just the next month.
Excellence in Execution
Just as you won't settle for a crooked paver, we won't settle for a campaign that doesn't deliver a clear return on your investment.
Get In Touch
TrueNorth Direct
200 South Andrews Avenue, Fort Lauderdale, FL 33301
Quick Links
Copyright © 2026. TrueNorth Direct LLC. All rights reserved.